Sweed spotted: Djerf Avenue x Sofia Richie Grainge

We are proud to be the official partner for our Sweed friend Matilda Djerf’s party in Beverly Hills for the launch of Djerf Avenue x Sofia Richie Grainge collab.  Among the group of guests were Amanda Steele, Tezza Barton, Jordan Santos, Kennedy Crichlow, Anastazia Dupee, Cass Dimicco, Dianna Cohen, Natalie Downey, Sabrina Quesada and many more.

The party was an absolute dream and we loved to gift the guests all our favorite Sweed products. To be continued…

Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty

The stars of the night - Matilda Djerf & Sofia Richie Grainge.

Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty
Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty
 The location was an absolute dream!
Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty

Matilda Djerf and Gabriella Elio.

Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty

The dreamy gift room full of Sweed products & Djerf Avenue x Sofia Richie Grainge.

Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty Miracle Powder

Matilda’s fave Miracle Powder for everyone.

Matilda Djerf Sofia Richie Grainge Djerf Avenue event Sweed Beauty

Credo Launch

Credo Launch

New York, we love you!🩵☕️🧁 We had the best time celebrating our Credo Beauty launch in Soho! Thank you to everyone who came by and made this experience incredible!  Winta Zesu Mari Lederman Meesha Farzaneh and Hannah Donker Adrienne Teresa Gabriella and Sofia Popkova Salta Gabriella and Rafaela Sá Bethany Zesu and Winta Zesu Andrea Mancera, Gabriella and Alana Tsui Zarina Yeva Gabriella and Ocean Vanexel   Shop Sweed Beauty here.

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Makeup Class in NY

Makeup Class in NY

Hello from the Big Apple🍎Last week we hosted a Holiday Masterclass with Tobi Henney, creating the ultimate Scandi Holiday look. Thank you to everyone who joined us! ✨ Sundas Hussain and Elizabeth Fortmeyer Emily Xiong Rohma Siddiqui, Aviva Mehta and Mina Hasan Polina Isadora Megan Lanoux Isentol, Tobi Henney and Erica Taylor Annis Kamara Marc Eram and Colby Smith Erica Taylor and Gabriella Liza Lieberman and Britt Theodora Lena Ludwig and Samantha Smalling Maddie Schrader and Erin Harper Mari Arana and Lauren Wilensky Gabriella and Cassie Thorpe Maria Ortega Shop Sweed Beauty here.

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¡Hola Madrid! 🇪🇸🩵

¡Hola Madrid! 🇪🇸🩵

Last week it was our first time in Madrid celebrating our availability at Douglas Spain in-store and online! Truly an incredible experience! Thank you for having us and until next time! 🩵🪽 Lorena Durán Angela Alvarez, Gabriella and Ana Antic Paula Lebrón Gómez and Andrius Sánchez Ferro Alana Odette, Gabriella and Ali Bercan Raquel Bosca and Sara Guzmán Rodríguez Marta Calvin Izabella and María Vernetta Nicole Feijoo Teresa Romero Lara Bocci and Dulce Jimenez Maria Heredia, Paula Marqués and Gabriella Luz Méndez Miriam and Andrea De Lucas Alex Jiménez   Shop Sweed Beauty here.

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